How to get testimonials
Here’s how to get testimonials from your customers – and how to use them on your website (or social media)…
How
The “how” section of my blog is full of delicious and useful tips on how to run a successful business, all gleaned from my experience of running my own businesses, and the hundreds of different companies I’ve helped to grow over the years. Get stuck in…
Products business model
This article is all about the products business model. It’s part of a series of articles about business models. If…
Membership business model
Membership business models are a special sort of recurring income business model. And they come in all different shapes and…
The curation business model
The curation business model is a great favourite of mine. When a client comes to me looking for a way…
The recurring income business model
Here’s the recurring income business model to add to the prostitute/billable hours business model and the project based model. The…
The prostitute business model
I thought I’d get your attention first by talking about one of the most common models – the billable hours or…
Business models
A guide to business models and how to pick the right one “Business model” is a term that people talk…
Why giving discounts is a bad idea
We live in a world of discounts. All around us, there are offers of 50% off, sales in every shop,…
